Power of Free

10 Dec 2011 | No Comments | posted by Darrin Caldwell | in Blogs

Google announced that they will be allowing publishers to keep 90% on tablet subscriptions! Meanwhile, Apple is holding steadfast to their 30% offer. Adage.com Article

Google has been known to offer really cool freebees where ever they go (Google Maps, Google Wave, Google Talk, etc.), and their offering of 10% (20% below Apple) is really not too different in my mind. It’s almost taking the issue of margin right off the table; a bold move and perhaps just what Google needs to capitalize on Apple’s subscription market.

Here’s my question however… Is new business, free business? Read more..